Made by master bakers. For true enjoyment. Since 1925.
We are a family-owned business with a genuine passion for good bread. For generations, we have been baking using traditional craftsmanship—with patience, dedication, and the knowledge that good bread takes time. Our breads are created through long dough fermentation and pre-ferments that mature for hours in the bowl, allowing them to develop their full flavor.
This care is what sets us apart from mass-produced goods. With us, you get more than just a staple food: you get genuine flavor, naturalness, and freshness. To achieve this, we use only select raw materials and ingredients from the region.
Our history dates back to 1925, when our great-grandfather laid the foundation for the Heidebäckerei. With passion, Herbert Meyer, our bread sommelier, led the family business for many decades before passing the torch to the next generation. Today, his son Marcell carries on the tradition—with new ideas, but always in harmony with the craft.
For us, bread is more than just food. It is home, passion, and a piece of our family that we share with you at Hannover Central Station.