Paulaner embodies the authentic Munich zest for life and masterfully crafted beer culture. Paulaner also stands for pub culture and beer gardens, Oktoberfest, and the Starkbieranstich at Nockherberg—places where people of all kinds come together to enjoy freshly tapped Paulaner beer and share their “Brotzeit” with one another. For a long time, this pub culture could only be found and experienced in the heart of Bavaria, in the capital city of Munich. With our Paulaner Bierhaus, we’re bringing this culture from Munich to Frankfurt and giving our guests the chance to feel as if they’re on a quick trip to Munich.